Social media image sizes seem to change constantly.

One moment you take the perfect comprehend folio for your business relationship. The next, it'southward been resized, and looks all pixelated and wrong.

It doesn't help that data near official dimensions and image sizes is harder to notice than a civil give-and-take on politics on Facebook.

Only, it'due south not difficult if you consult this guide to social media image sizes on all important social media platforms!

Below are the near recent social media image dimensions, every bit of 2022.

Bonus: Get the always-up-to-date social media image size cheat canvas.  The free resources includes recommended photo dimensions for every type of epitome on every major network.

We go into more detail for every single network beneath, but this epitome includes the social media image sizes yous probably look up virtually often.

2022 social media image sizes cheat sheet

Instagram image sizes

Instagram image sizes 2022

Instagram supports horizontally and vertically oriented images. It besides still supports square images, which was what the platform was known for when it first launched.

This increases your brand'due south options. Merely information technology also makes epitome dimensions a little trickier to go right. Follow these guidelines to make certain your images cease upwards looking their all-time.

Instagram profile photograph size: 320 ten 320 pixels

Instagram profile photos are displayed at 110 ten 100 pixels, only the prototype files are stored at 320 x 320 pixels, so make certain to upload an paradigm that's to the lowest degree that big.

Even though the dimensions are in a square format, Instagram profile photos are displayed as a circle. Make sure any elements you want to focus on in the photo are centered and then they don't become cropped out.

Instagram prototype sizes for feed photos:

  • Landscape: 1080 x 566 pixels
  • Portrait: 1080 x 1350 pixels
  • Foursquare: 1080 10 1080 pixels
  • Supported aspect ratios: Anywhere between 1.91:1 and iv:5
  • Recommended image size: Width of 1080 pixels, height between 566 and 1350 pixels (depending on whether the epitome is mural or portrait)

Tips:

  • If you want your images to look their best on Instagram, aim to upload an paradigm that is 1080 pixels wide.
  • When yous share an Instagram epitome that's sized over 1080 pixels, Instagram will size it down to 1080 pixels.
  • If you share a photo that has a resolution lower than 320 pixels, Instagram will size it upwards to 320 pixels.
  • If your paradigm is between 320 and 1080 pixels wide, Instagram will keep that photo at its original resolution, "as long as the photo's aspect ratio is between 1.91:1 and 4:5 (a top between 566 and 1350 pixels with a width of 1080 pixels)."
  • If your uploaded Instagram image is a unlike ratio, the platform volition automatically crop your photo to fit a supported ratio.

Resource: Learn how to edit Instagram photos similar a pro.

Instagram photo thumbnail sizes:

  • Display size: 161 x 161 pixels
  • Recommended upload size: 1080 pixels wide

Tips:

  • Remember that Instagram stores versions of these thumbnails that are as big as 1080 ten 1080.
  • To future-proof your Instagram feed and avoid pixelation, upload images that are every bit big as possible.

Instagram Stories image size: 1080 x 1920 pixels

Tips:

  • This is an attribute ratio of nine:16.
  • Uploading an paradigm with a smaller pixel size (but the same aspect ratio) means the Story will buffer quickly.
  • If you don't use this ratio, the Story might show with foreign cropping, zooming, or leave big sections of the screen blank.
  • Instagram Reels utilize this same sizing.

Resources: Take your Instagram Stories to the side by side level with these free templates.

Instagram carousel image sizes:

  • Landscape: 1080 ten 566 pixels
  • Portrait: 1080 x 1350 pixels
  • Square: 1080 10 1080 pixels
  • Aspect ratio: landscape (1.91:i), square (1:i), vertical (4:5)
  • Recommended image size: Width of 1080 pixels, height between 566 and 1350 pixels (depending on whether the image is mural or portrait)

Instagram Reels sizes:

  • 1080 x 1920 pixels
  • This is an aspect ratio of 9:16.
  • Embrace photo: 1080 x 1920 pixels
  • Keep in mind that Reels are cropped to a 1:1 epitome in your contour feed and a four:5 image in the dwelling feed.

Instagram ads image sizes:

  • Landscape: 1080 x 566 pixels
  • Square: 1080 x 1080 pixels
  • Minimum width: 320 pixels
  • Maximum width: 1080 pixels
  • Supported aspect ratios: Anywhere between 1.91:i and 4:5

Tips:

  • Remember: Instagram ads appearing in users' feeds cannot have more than than 30 hashtags.
  • There are as well recommendations for the number of characters included in an advertizing'southward primary text and headline.

Epitome sizes for Instagram Stories ads: 1080 10 1920 pixels

Tips:

  • Instagram recommends leaving roughly "14% (250 pixels) of the peak and bottom of the paradigm free from text and logos" to forbid them from being covered.
  • As of September 2020, Facebook and Instagram ads are no longer penalized if more than 20% of the advertisement space is text.

Twitter prototype sizes

Twitter image sizes 2022

Tweets that include images consistently go more than click-throughs, more likes, and more Retweets than non-image Tweets. In fact, Tweets with visual content are 3 times more likely to get engagement.

So, choosing the right images and creating keen visual content for Twitter matters. And, of course, that includes getting Twitter image sizes right.

Twitter paradigm sizes for profile photos: 400 x 400 (recommended)

  • Minimum epitome size: 200 by 200 pixels
  • Maximum file size: 2MB

Twitter image size for header photos: 1500 x 500 pixels (recommended)

Tips:

  • To future-proof the prototype, it'due south best to apply the maximum size.
  • Header images are cropped to an aspect ratio of iii:1.
  • Keep in mind that the way header images display changes depending on the monitor and browser being used.

Twitter images sizes for in-stream photos: 1600 x 900 pixels (recommended)

  • Minimum size: 600 by 335 pixels
  • Recommended aspect ratio: any attribute betwixt 2:1 and 1:one on desktop; ii:one, 3:4 and 16:9 on mobile
  • Supported formats: GIF, JPG and PNG
  • Maximum file size: Up to 5MB for photos and GIFs on mobile. Upwards to 15MB on the web.

Twitter carte image size:

Twitter recognizes when a Tweet includes a URL. Twitter and then crawls that website, pulling in content, including a Twitter image for the summary menu. (This is how it all works, by the way.)

  • Minimum size: 120 ten 120 pixels
  • Supported formats: GIF, JPG, PNG
  • Maximum file size: 1MB

Tips:

  • You can test what your Twitter summary carte du jour will look like and see a preview using the carte validator.
  • There are a range of dissimilar Twitter cards, and so too a range of sizes. Too every bit the regular summary cards, in that location are summary cards with big images, app cards and player cards.

Twitter image sizes for ads:

  • Single and multi-image tweets: Minimum 600 x 335 pixels, but use larger images for the best results.
  • Website card image: 800 x 418 pixels for 1.91:one aspect ratio. 800 ten 800 for i:ane aspect ratio. Max file size of 20MB.
  • App carte image: 800 x 800 pixels for 1:1 aspect ratio. 800 x 418 pixels for 1.91:1 aspect ratio. Max file size of 3MB.
  • Carousels: 800 x 800 pixels for 1:one aspect ratio. 800 x 418 pixels for ane.91:ane aspect ratio. Max file size of 20MB for 2-6 image cards.
  • Straight Message card: 800 x 418 pixels for ane.91:ane attribute ratio. Max file size of 3MB.
  • Conversation carte du jour: 800 x 418 pixels for one.91:1 attribute ratio. Max file size of 3MB.

Resources: Find more than information here on how to advertise on Twitter.

Facebook epitome sizes

Facebook updates its design and epitome dimensions constantly. The best strategy to future-proof your brand'southward content is to e'er upload the highest-quality epitome y'all can. Stick to Facebook'south recommended file formats for the best results.

Facebook image sizes

Facebook prototype sizes for profile photos: 170 x 170 pixels (on almost computers)

Your Facebook profile pic will display at 170 x 170 pixels on desktop. But it will display every bit 128 x 128 pixels on smartphones.

Facebook paradigm sizes for cover photos: 851 10 315 pixels (recommended)

  • Display size desktop: 820 x 312 pixels
  • Display size smartphone: 640 x 360 pixels
  • Minimum size: 400 x 150 pixels
  • Ideal file size: Less than 100KB

Tips

  • To avoid any compression or distortion, upload a JPG or PNG file.
  • Use the recommended pixel sizes for the fastest load times.
  • Profile pictures and cover photos with logos or text work best when uploaded as a PNG file.
  • Don't elevate to reposition one time you've uploaded your comprehend photograph.

Resource: Get more tips on creating great Facebook cover photos.

Facebook image sizes for posts and timeline photos:

Facebook automatically resizes and formats your photos when they are uploaded for the timeline to be 500 pixels wide and to fit the 1.91:1 aspect ratio.

But avoid pixelation or boring load times by remembering these sizes:

  • Recommended size: 1200 x 630 pixels
  • Minimum size: 600 ten 315 pixels

Tips:

  • If you are sharing 2-x images in your make's Facebook post using the carousel display, images should be 1200 ten 1200.
  • This is a 1:one ratio.

Facebook event cover photo image sizes: 1200 ten 628 pixels (recommended)

Tips

  • This is nearly a two:1 ratio.
  • The size of your issue comprehend photo can't be edited after it'southward been added to an consequence.

Facebook image sizes for panorama or 360 photos:

  • Minimum prototype size: Facebook says that it should be "30,000 pixels in any dimension, and less than 135,000,000 pixels in total size."
  • Aspect ratio: ii:ane

Tips

  • Facebook automatically recognizes and processes these images based on "photographic camera-specific metadata found in photos taken using 360-ready devices."
  • Files for these Facebook images tin exist up to 45 MB for JPEGs or 60 MB for PNGs.
  • Facebook recommends using JPEGs for 360 photos and ensuring files aren't bigger than 30 MB.

Facebook image sizes for Facebook Stories: 1080 ten 1920 pixels (recommended)

Tips

  • Facebook Stories take upward the full screen of a telephone. That's an aspect ratio of nine:16.
  • Don't choose an image with a width smaller than 500 pixels.
  • For Stories with text, consider leaving 14% of the top and bottom text-free. (That'south 250 pixels.) That way whatever call-to-action won't be covered past your make's contour photo or buttons.

Facebook image sizes for ads:

  • Sizes for Facebook Feed ads: At least 1080 ten 1080 pixels. Minimum size 600 x 600 pixels. Ratio 1.91:i to 1:1. Maximum file size of 30 MB.
  • Sizes for Facebook Right Column ads: At least 1080 x 1080 pixels. Minimum size 254 x 133 pixels. Ratio 1:one. (Recollect: These are a desktop-only advert format.)
  • Facebook paradigm sizes for Instant Articles: At least 1080 x 1080 pixels. Ratio one.91:1 to ane:i. Maximum file size of thirty MB.
  • Image sizes for Facebook Marketplace ads: At least 1080 x 1080 pixels. Ratio i:i. Maximum file size of 30 MB.
  • Prototype sizes for Facebook Search: At least 1080 x 1080 pixels. Minimum size 600 x 600 pixels. Ratio 1.91:one to 1:1. Maximum file size of 30 MB.
  • Facebook image sizes for Sponsored Letters: At least 1080 x 1080 pixels. Ratio ane.91:ane to 1:1. Maximum file size of 30 MB.
  • Sizes for Messenger inbox ads: At least 1080 x 1080 pixels. Ratio one:1. Minimum size 254 10 133 pixels. Maximum file size of 30 MB.
  • Sizes for Messenger Stories ads: At least 1080 x 1080 pixels. Ratio 9:16. Minimum width of 500 pixels.

Resource: Here'southward more info on how to advertise on Facebook.

LinkedIn image sizes

When yous use LinkedIn for business organisation — whether information technology'due south via your personal profile or a company folio — pairing your LinkedIn updates with images has consistently been shown to increase comments and sharing.

Stick to the recommended sizes below for best results. And e'er make sure to await at your contour and content on multiple devices before finalizing.

LinkedIn image sizes 2022

LinkedIn prototype sizes for profile photos: 400 x 400 pixels or larger (recommended)

Tips

  • LinkedIn can conform photos upwardly to 7680 x 4320 pixels.
  • And it tin can handle files up to 8MB, so upload as large equally yous can to future-proof.

LinkedIn image sizes for contour comprehend photos: 1584 x 396 pixels (recommended)

  • Attribute ratio: 4:1

Tips

  • Make sure your file is smaller than 8MB.
  • Cover photos are cropped differently on mobile and desktop. Make sure to view your profile on both kinds of display before finalizing.

LinkedIn paradigm sizes for company pages:

  • Company logo size: 300 ten 300 pixels
  • Page cover image size: 1128 x 191 pixels
  • Life tab primary image size: 1128 x 376 pixels
  • Life tab custom modules image size: 502 x 282 pixels
  • Life tab visitor photos image sizes: 900 x 600 pixels
  • Square logo: At to the lowest degree 60 x sixty pixels

Tips

  • When posting image updates to your company page, make sure to use PNG or JPG images.
  • Use an attribute ratio of i.91:1.
  • 1200 10 628 pixel images are ideal.
  • This LinkedIn image sizing also applies to LinkedIn Showcase pages.

LinkedIn prototype sizes for web log post link images: 1200 10 627 pixels (recommended)

LinkedIn custom image size for sharing a link in an update: 1200 x 627 pixels (recommended)

When pasting a URL into an update, an auto-generated thumbnail image may announced in the preview if one is available, along with the article or website championship.

Just, you tin can customize it by clicking the Epitome icon below the text box and selecting a photo from your figurer.

Bonus: Get the always-upwards-to-engagement social media epitome size crook sail.  The free resource includes recommended photograph dimensions for every type of image on every major network.

Get the gratuitous cheat sail now!

Tips:

  • The prototype should use a i.91:one ratio.
  • More than the minimum of 200 pixels wide.
  • If the image width is less than 200 pixels wide, it will appear as a thumbnail on the left side of the post.

LinkedIn image sizes for ads:

  • Visitor logo size for ads: 100 x 100 pixels
  • Spotlight ads logo size: 100 x 100 pixels
  • Spotlight ads custom background image: 300 x 250 pixels
  • Sponsored content images: 1200 x 627 pixels (1.91:1 aspect ratio)
  • Sponsored content carousel images: 1080 10 1080 pixels (1:i aspect ratio)

Pinterest prototype sizes

Pinterest paradigm size for contour image: 165 x 165 pixels (recommended)

Pinterest image sizes

Tips

  • Remember that your profile photo will be displayed as a circle.

Pinterest image size for profile comprehend photo: 800 x 450 pixels (at minimum)

Tips

  • Endeavour to avoid placing a portrait photo into the cover photograph spot.
  • Instead, utilise a landscape photo with a 16:9 aspect ratio.

Pinterest image sizes for Pins:

  • Aspect ratio: 2:3 (recommended)
  • Foursquare pins: 1000 x yard pixels
  • Recommended size: 1000 x 1500 pixels
  • Max file size: 20MB

Tips

  • Keeping the two:three aspect ratio ensures your brand's audition sees all the prototype's details on their feed.
  • On the feed, Pins are displayed with a stock-still width of 236 pixels.
  • If yous want to create Pins with a unlike aspect ratio, know that Pinterest crops images from the bottom.
  • Both PNG and JPEG files are accustomed.

Pinterest paradigm sizes for collections Pins:

  • Aspect ratio: 1:1 (recommended) or 2:3
  • Recommended size: grand x grand pixels or 1000 10 1500 pixels
  • Max file size: 10MB

Tips

  • This format appears every bit one main image, above three smaller images.
  • All images must take the same aspect ratio.
  • Collections announced in feeds on mobile devices.
  • Both PNG and JPEG files are accepted.
  • Collections can also be an ad format on Pinterest.

Pinterest epitome size for Story Pins:

  • Aspect ratio: 9:xvi
  • Recommended size: 1080 ten 1920 pixels
  • Max file size: 20MB

Pinterest prototype sizes for ads and carousels:

  • App install ads: Same specs equally standard Pins. A ii:3 attribute ratio is recommended. yard x 1500 pixels recommended.
  • Carousel Pins and ads: An attribute ratio of either 1:1 or 2:3. 1000 x 1500 pixels or thousand x m pixels recommended. Up to 5 images tin can be included in a carousel.
  • Shopping ads: Same specs as standard Pins. A 2:3 aspect ratio is recommended. 1000 10 1500 pixels recommended.

Resource: Become some advice on how to employ Pinterest for business concern.

Tumblr image sizes

Tumblr image sizes

Tumblr profile photo size:

  • Recommended size: 128 x 128 pixels
  • Minimum size and avatar: 64 x 64 pixels

Tumblr banner size:

  • Recommended size: 3000 x 1055 pixels
  • Minimum size: 640 x 360 pixels

Dashboard view image:

  • Minimum size: 500 x 750 pixels
  • Maximum size: 1280 x 1920 pixels

Tumblr photo prepare:

  • Ane paradigm: each photo 500 pixels wide
  • Ii images: each photo 245 pixels broad
  • 3 images: each photo 160 pixels wide

Tumblr images in a shared link or text mail service:

  • The thumbnail image in a link volition display at 130 x 130 pixels.
  • Images in a text post display at a width of 125 pixels, merely aggrandize when clicked on.

Tumblr audio post image size: 169 10 169 pixels

Tumblr ads image size: 1280 x 1920 pixels (recommended)

Snapchat image sizes

Snapchat image sizes

Snapchat ads image size: 1080 x 1920 pixels (at minimum)

  • Aspect ratio: 9:16
  • File type: JPEG or PNG
  • Maximum file size: 5MB

Snapchat Geofilter prototype size: 1080 x 1920 (at minimum)

  • Aspect ratio: 9:16
  • File blazon: JPEG or PNG
  • Maximum file size: 5MB

Resources: How to Create a Custom Snapchat Geofilter

YouTube epitome sizes

YouTube image sizes

YouTube contour photo size: 800 x 800 pixels (recommended)

Tips

  • Make sure the focus of your photograph is centered for best results.
  • Files should be JPEG, GIF, BMP or PNG. Animated GIFs won't work.
  • Photos volition return at 98 x 98 pixels.

YouTube imprint image size: 2048 x 1152 pixels (at minimum)

  • Aspect ratio: 16:ix
  • Minimum area for text and logos without being cutting off: 1235 x 338 pixels
  • Maximum file size: 6MB

Resource: How to make the best YouTube aqueduct art (plus five complimentary templates).

YouTube video size: 1280 x 720 pixels (at minimum)

Tips

  • YouTube recommends that videos intended for sale or rental take a higher pixel count: 1920 x 1080 pixels.
  • YouTube requires videos to be 1280 10 720 pixels in order to meet HD standards.
  • This is a 16:nine aspect ratio.

YouTube thumbnail size: 1280 10 720 pixels

TikTok image sizes

TikTok image sizes

TikTok profile photo size: twenty ten 20 pixels (minimum size to upload)

Tips

  • While 20 x 20 is the minimum upload size, upload a higher quality photo for futurity-proofing.

TikTok video size: 1080 ten 1920

Tips

  • The ideal aspect ratio for Tik Tok videos is 1:1 or 9:16.

Social media marketers need to go many things right when creating visual content for social media.

You've got to make sure whatsoever images you use don't defy copyright laws. If y'all don't have original imagery, you lot've got to find high-quality stock photos. And y'all've got to figure out which tools out there can help elevate your social media images.

On pinnacle of that, you've got to get your social media paradigm sizes right. And getting that right is really of import considering:

  • It avoids pixelation and awkward image stretching. And avoiding that keeps your images looking professional.
  • Your photos will be optimized for each social aqueduct'south feed. This tin help increment engagement.
  • It ensures your audition sees the full photo. Wrong sizing could cutting off some of your brand's messaging.
  • It can future-proof your content. Being in-the-know with social media image sizes now could mean less work for your brand in the future, when network change up how images display once more.

Plus, brands using the Hootsuite photo editor tool can size and edit their social media images correct in the Composer. When in the Composer, upload an image and click Edit Image to launch the tool. And it makes cropping and sizing images for each specific social channel easy.

Hither's how it works:

Don't experience like memorizing all this info? Easily resize your social media images for publication through Hootsuite Compose, which includes upwards-to-date prototype dimensions for every social media network.

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